Case Study

Improve Dispatching With AlertFind

Explore how they quickly implemented the AlertFind ENS and made major improvements to their operations.

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Emergency Notification System: Staffing And Dispatching Case Study

When North Atlantic Service, a snow and ice management company, desperately needed to streamline their staffing and dispatch process they turned to AlertFind. Explore how they quickly implemented the AlertFind ENS and made major improvements to their operations in our new case study, “North Atlantic Service Cuts Dispatch Time From 5 Hours To 5 Minutes With AlertFind.”

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The case study covers:

  • How North Atlantic Service uses AlertFind to handle all their dispatch needs
  • How they improved response time on critical staffing alerts
  • How they train new employees on the AlertFind system
  • How using AlertFind transformed their staffing and dispatch process

Read our free case study, “North Atlantic Service Cuts Dispatch Time From 5 Hours To 5 Minutes With AlertFind.”

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Case Study

North Atlantic Snow Services Cuts Dispatch Time From 5 Hours To 5 Minutes With AlertFind

North Atlantic Snow Services Cuts Dispatch Time From 5 Hours To 5 Minutes With AlertFind

When you’re dealing with major snowstorms every week all winter long, you need to be able to reach all your employees – day or night. For North Atlantic Service, based in Epping, NH, their snow and ice management business relies on being able to roll out employees quickly to deal with massive amounts of snow.

The company used to rely on a dispatcher calling or texting each of its 100 employees last year, said Chris Kiper, dispatch and staffing manager for the company. This manual process took five to six hours to line up employees for every storm.


The Problem

When the company added another 50 employees this year, Kiper knew he had to find a better way to manage their staffing. Spending hours manually texting 150 employees wasn’t reasonable.

Preparing for a snowstorm requires a complicated set of tasks to make a storm plan – from storm tracking and making predictions to planning exactly where to deploy employees over a 40-mile radius. Adding in five to six hours of manual work wasn’t the best use of the team’s time.

So he searched online for a mass texting system but mainly found marketing software that didn’t offer the two-way communication and response tracking he needed.

The Solution

Alertfind and a few other options came up in search results when he looked for emergency notification systems, but once he saw AlertFind’s video and easy-to-use features in a demo, he knew it was the right software for North Atlantic Service.

"Watching the AlertFind video was very effective. We showed it to a couple decision-makers and the software was exactly what we needed,” Kiper said.

By The Numbers

Time spent notifying employees manually:
5 hours

Time spent notifying employees through AlertFind:
5 minutes

Employees needed to notify:
150 employees

Number of alerts sent weekly:
8-12 alerts

Key improvement:
Went from 70% to 90% response rate on all alerts within 2 months

How North Atlantic Service Uses AlertFind

With 150 employees ranging in age from 18 to 70, North Atlantic Service needed a notification system that was easy to use and simple for employees to learn.

With a major snowstorm coming three weeks earlier than normal, Kiper said they were rushing to implement the system before it hit. Not quite finished setting up their internal groups, the North Atlantic team did a quick test of a dozen people and then decided to roll it out.

“We needed something that is 100% reliable and always had to work. Before the first storm, we did a test and then sent out notifications to all the employees. Once we saw the reliability and stability of the system, it gave us a huge amount of confidence. We don’t ever wonder if a text or call went through,” Kiper said.

He quickly saw the responses come in and saw who didn’t respond to the first alert. This list of non-responders made it easy to resend another alert out. Even with the employees using the the technology for the first time, Kiper saw a 70% response – a significant improvement over their manual system.

A few months into using AlertFind, they now regularly get response rates from 90% to 100%, depending on the group.

Most Important Features

As Kiper used AlertFind, he found that the ability to create different groups transformed his staffing process.

“Every storm has a different set of criteria,” he said. “Sometimes we want to message by position, start time, geography or management sector. AlertFind lets us segment our employees and be flexible in who we notify.”

Kiper worked closely with Madalin, his customer success manager, to learn more about each feature and implement them.

Want to see how AlertFind can help you with your organization’s unique communication needs?Schedule your own personalized demo.

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